Craft Your Personal Brand: A Hands-On Workshop to Define, Design, and Deliver Your Professional Identity"
OVERVIEW
Your personal brand is your career currency. It’s how others perceive your value, your unique promise, and your professional voice. In this interactive workshop, participants will go beyond theory to actively build their personal brand—from defining their core values to refining their online presence.
Through guided exercises, peer feedback, and real-time coaching, attendees will walk away with tangible outcomes including a drafted personal brand statement, an updated LinkedIn headline or summary, and a clear roadmap to enhance their visibility.
Whether you're an emerging professional or an established leader, this workshop offers a safe, collaborative environment to reflect, refine, and elevate your personal narrative.
What You’ll Do in This Workshop:
🔹 Discover what makes a strong personal brand and why it matters in career growth
🔹 Define your brand pillars—values, strengths, passions, and audience
🔹 Craft your personal brand statement with guided prompts and examples
🔹 Refine your LinkedIn profile (headline, about section, and banner tips)
🔹 Learn techniques to maintain authenticity across platforms and conversations
🔹 Get Feedback from peers and facilitators to polish your messaging
🔹 Leave with a personalized brand toolkit and a next-steps action plan
ADDITIONAL INFORMATION
Microsoft Teams Meetings
Following your registration, you will receive all relevant details, where applicable, via email. Please check your inbox for this critical information, as it will provide instructions and links to access the event.
Refunds
You may request to cancel your registration for a full refund up to five (5) working days before the date and time of the event (Excludes PMDoS). We will do our best to accommodate your needs.
Photography / Videography
Attendees should note that our events may be recorded and published in various media, including print, audio and video formats, without further notice.
Questions / Feedback
If you have any questions about our events or would like to provide feedback, please get in touch with us at Events@pmiqld.org or contact Roosevelt Dias, Chief Executive Officer, at CEO@pmiqld.org or +61 406 096 907.
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DISCLAIMER
PMI Queensland events are intended for educational purposes only. Statements of fact and opinions expressed are those of the participants individually and, unless expressly stated to the contrary, are not the opinion or position of PMI Queensland, its sponsors, or its partners. PMI Queensland does not endorse or approve, and assumes no responsibility for, the content, accuracy or completeness of the information presented.
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