Craft Your Personal Brand: A Hands-on LinkedIn Workshop.

Power Skills

OVERVIEW

Your personal brand is your career currency. It’s how others perceive your value, your unique promise, and your professional voice. In this interactive workshop, participants will go beyond theory to actively build their personal brand—from defining their core values to refining their online presence.

Through guided exercises, peer feedback, and real-time coaching, attendees will walk away with tangible outcomes including a drafted personal brand statement, an updated LinkedIn headline or summary, and a clear roadmap to enhance their visibility.

Whether you're an emerging professional or an established leader, this workshop offers a safe, collaborative environment to reflect, refine, and elevate your personal narrative.

 

What You’ll Do in This Workshop:

🔹 Discover what makes a strong personal brand and why it matters in career growth
🔹 Define your brand pillars—values, strengths, passions, and audience
🔹 Craft your personal brand statement with guided prompts and examples
🔹 Refine your LinkedIn profile (headline, about section, and banner tips)
🔹 Learn techniques to maintain authenticity across platforms and conversations
🔹 Get Feedback from peers and facilitators to polish your messaging
🔹 Leave with a personalized brand toolkit and a next-steps action plan

 

Important Attendance Notice:

This is an in‑person event only! There will be no online or livestream option available. Please ensure you are able to attend in person before registering.

 

 

 

 

Speakers

Kylie Chown

Kylie Chown
LinkedIn Strategist & Trainer | Keynote Speaker & Facilitator | Social Media Crisis Advisor
Kylie Chown is a LinkedIn Strategist, Speaker, and Trainer, dedicated to helping professionals enhance their digital presence. As the Director of My Digital Brand, Kylie has over a decade of experience and was Australia’s first Certified Social Media Crisis Advisor. She’s trained thousands across Australia, New Zealand, and the USA, focusing on topics like LinkedIn profile optimization, digital first impressions, and social media crisis management. Kylie’s work has led to significant growth for attendees, with feedback praising her practical, actionable strategies. Notable clients include Lenovo, the Australian Institute of Management, and the Association of Professional Builders.

ADDITIONAL INFORMATION

Microsoft Teams Meetings
Following your registration, you will receive all relevant details, where applicable, via email. Please check your inbox for this critical information, as it will provide instructions and links to access the event.

Refunds
You may request to cancel your registration for a full refund up to five (5) working days before the date and time of the event (Excludes PMDoS). We will do our best to accommodate your needs.

Photography / Videography
Attendees should note that our events may be recorded and published in various media, including print, audio and video formats, without further notice.

Questions / Feedback
If you have any questions about our events or would like to provide feedback, please get in touch with us at Events@pmiqld.org or contact Roosevelt Dias, Chief Executive Officer, at CEO@pmiqld.org or +61 406 096 907.

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DISCLAIMER

PMI Queensland events are intended for educational purposes only. Statements of fact and opinions expressed are those of the participants individually and, unless expressly stated to the contrary, are not the opinion or position of PMI Queensland, its sponsors, or its partners. PMI Queensland does not endorse or approve, and assumes no responsibility for, the content, accuracy or completeness of the information presented.

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Information

Event:Career Club

PMI Talent TrianglePower Skills

Event Date:10 September 2025

Event Time:17:30 to 19:30

Registration Close Date: 10 September 2025 at 17:30

# PDUs:1

Price

Students: Free

Members: Free

Non-members/Guests:Free

Location

In-person Event

288 Edward St, Brisbane City QLD 4000
Brisbane, QLD, 4000